This Privacy Policy explains how RidersRally (“RidersRally”, “we”, “our”, or “us”) collects, uses, discloses, and manages personal information when you visit or make a purchase from our website https://shop.ridersrally.com or otherwise interact with our services.
We respect your privacy and value the trust you place in us. This policy explains how your information is handled when you use our website, products, and services.
Please read this policy carefully. It explains the advertising and analytics measurement we use and how you can turn it off.
Our business may evolve over time, and this Privacy Policy may be updated to reflect regulatory changes, improvements to our services, or updates to our practices. We may occasionally send reminders regarding updates to our policies unless you opt out of such communications. We recommend reviewing this page periodically to stay informed.
Unless stated otherwise, this Privacy Policy applies to all personal information we hold about you and your account.
Your use of the website and any privacy-related disputes are subject to this Privacy Policy and our Terms & Conditions.
Under this policy, personal information may include sensitive personal data as defined under applicable laws and may include:
Please note that RidersRally does not store payment information on its servers. All payment transactions are securely processed through trusted third-party payment gateways such as Razorpay.
Any personal information provided to or collected by the website under this Privacy Policy will be stored and controlled by RidersRally.
All personal information collected by RidersRally is recorded, used, and protected in accordance with applicable data protection laws and this Privacy Policy.
We may combine the information you provide with additional information we obtain through our interactions with you or from trusted partners, service providers, or affiliates.
In general, your information may be used for the following purposes:
Marketing and analytics cookies are on by default; we do not show a cookie banner. You can turn them off at any time with the Cookie choices link at the bottom of every page, and turn them back on the same way. You can browse, add products to your bag and complete payment either way. Declining stops our Meta Pixel, Microsoft Clarity and Google Analytics from loading, removes their identifiers from your browser, and stops our server from sending purchase events to Meta for orders placed after you decline. Changing your choice applies to later tracking; it does not recall information already sent to Meta, Microsoft or Google. We keep your choice in a first-party cookie for up to one year.
Unless you decline under Cookie choices, we use Meta Pixel and Conversions API to share browsing and purchase events with Meta for advertising measurement and optimisation. These may include page and product views, additions to your bag, checkout activity, purchased product identifiers, quantities, currency and order value. Purchase matching may include your email address and phone number after hashing, and Meta browser/click identifiers where available. Hashing does not make contact information anonymous. Meta may match these events to its users. A purchase event is sent only after payment is verified; our website does not send a separate browser Purchase event.
Unless you decline under Cookie choices, we use Microsoft Clarity to understand how visitors use our pages, for example clicks, scrolling, page views, device type and session replays, so we can find problems and improve the shop. Clarity is paused on account, login, order and payment pages. Microsoft processes this data under its own privacy statement. We use Clarity reports and recordings only to improve the website.
Unless you decline under Cookie choices, we use Google Analytics to count visits and see which pages, products and traffic sources people use, so we can improve the shop. Google Analytics sets its own cookies (such as _ga) and receives information like the pages you view, your approximate location, device and browser, and how you arrived. Google processes this data under its own privacy policy. Declining stops the Google Analytics tag and removes its cookies from your browser.
When you arrive using a tagged advertising link, we retain the source, medium and numeric campaign, ad-set and ad identifiers in a first-party cookie, and WooCommerce’s standard order-source cookies record the same link details; we attach them to your order. These fields help us understand the source of orders and reconcile sales and refunds. We retain these campaign fields whether or not you decline marketing and analytics cookies. This record does not include your name, email, phone number, address or Meta click identifier. It does not by itself cause information to be sent to Meta. These cookies last for the browser session; order records follow our order-record retention practices. Orders without valid campaign tags remain unattributed.
We keep daily totals of how many times Cookie choices is opened and how many Allow or Decline responses it receives, using India Standard Time. These totals contain no visitor identifiers, contact details or individual event records and are retained for 180 days. They measure responses, not unique people. The dedicated endpoint is excluded from application access logging; ordinary website security/infrastructure processing is separate from these aggregate totals.
We may use a private, authenticated reporting connection with our AI analysis provider, Anthropic Claude, to review order and refund performance. The connection can expose order identifiers, paid dates, statuses, product SKUs and quantities, amounts, campaign identifiers, recorded marketing consent state, test-order flags, aggregate Microsoft Clarity metrics and Cookie choices totals. It excludes names, email addresses, phone numbers and postal addresses. These operational records are not anonymous merely because contact fields are excluded. Access is limited to the private reporting connection; its access credential is kept confidential and can be revoked. Claude is used only when the owner authorises the connection. This reporting does not send anything to Meta.
RidersRally respects your privacy rights. If you wish to request deletion of your personal data or exercise your right to be forgotten, you may contact us at:
Email: info@ridersrally.com
If you have any questions about this Privacy Policy or how your information is handled, please contact us at:
Email: info@ridersrally.com